Before you go charging into the new Kindles’ pre-order page with your credit card, here’s a little more info: If you thought the prices for the $79 Kindle and the $99 Kindle Touch was a little too good to be true, it is. Kind of. See, there’s a catch: they’ll come with ads, similar to

The all-new Kindle Fire wasn’t the only new reader on the menu for today. Amazon also brought out two new Kindles for people who just want to read on-the-go. Unlike the Kindle Fire, the new Kindle and Kindle Touch packs the line’s traditional E Ink display that’s both eye-friendly and power efficient. The best “feature”

Amazon has scheduled a press conference in New York City on Wednesday, September 28th. Their invitation didn’t mention what it was for, but if the rumor mill got this one right, they’re expected to launch a 7-inch Kindle tablet that runs on Android.

The holidays are a little more than a month away, and if you’re like everyone else, you probably still have no idea what to get for each and everyone on your list. Amazon just announced a good idea that could spare you from wading aimlessly through the mall: you can give them Kindle books.

Check out the new ad for the Amazon Kindle, where guy-with-something-that-looks-like-an-iPad can’t read anything on the glossy screen under the sunlight. Beside him? Hot-bikini-girl with the third-gen Amazon Kindle, who can easily read the screen thanks to the reader’s E-ink display. That much wasn’t explained in the short ad, although hot-bikini-girl did mention that it