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Apple outs three new iPhone 4S ads, features Siri, iCloud and Camera

Mobile Phones | Posted by on Tuesday, November 1st, 2011

Apple has put out three new iPhone 4S ads, starting with one that shows off Siri (again) and the digital assistant’s talent for understanding the context of a question. If you still don’t know what Siri offers, then this is generally going to impress the crap out of you. But if you’ve seen the hundreds (or thousands) of Siri demo videos and read the Siri storie, then you already know the drill. Ask it a human question, like “do you think it’s going to snow today?” and it’ll understand what you’re trying to ask, then give you a relevant answer.

The second ad previews iCloud, which syncs your iOS devices wirelessly, while the third is simply called “Camera,” which shows off the stuff you can do with the iPhone 4S’ greatly-improved eight-megapixel snapper (like taking awesome photos and post-shot, in-phone image editing). Check out the two after the break.

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