Have you seen Apple’s three new iPhone ads? If not, then you can have at it now, since they’re now up on Apple’s YouTube channel. The three quick clips all share the same theme, showing three of the iPhone’s (as well as iOS) selling points, then ending with “…if you don’t have an iPhone, well, you don’t have an iPhone.” Probably not the most creative tagline in the world, but if you do have an iPhone, well, you probably get it. Anyway, the three clips talk about the App Store, iPod + iTunes feature, and iBooks. We can appreciate the first two, since the App Store and iTunes do make sense; the amount of available apps on the App Store was one of the biggest reasons we bought an iPhone after all. (The second reason: Cydia. The dev community is awesome.) But iBooks? We’re not so sure. We actually use a different platform for our eBook needs. Anyway, we really can’t argue with the logic. If you don’t have an iPhone, well, you don’t have an iPhone. You probably have a different phone that iPhone owners don’t have either, right? The three ads are served up after the break.
Tags: Ad campaign, Apple, iPhone 4, Mobile Phones
